User Journey map
Graphical representation of a flow that describes the experience of a user when interacting with a service. The map allows us to...
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Design Research Lab
2 min read
System map
A system map is a concise representation that shows all the different actors involved in a service/system in one framework, along with...
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Design Research Lab
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Stakeholder map
Graphical representation of the mapping of the different actors involved in the service, or the stakeholders. It allows the system to be...
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Design Research Lab
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Service blueprint
Mapping of the operating flows that make up the entire operation of a service. It is used to visualize service actions, relationships,...
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Design Research Lab
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Prototyping plan
This tool allows you to design guidelines for creating prototypes of design ideas. The template defines the steps to follow to obtain a...
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Design Research Lab
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Problem tree
Diagram that maps problems and locates issues according to relations of cause and effect, activating discussion and identifying the...
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Design Research Lab
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Personas
Representative profile of a particular group of people, such as a market segment, a group of users, or any group of stakeholders. The...
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Design Research Lab
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Insight matrix
Matrix for collecting and exploring themes inherent to the project context. A tool that works according to the logic of a matrix, carried...
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Design Research Lab
1 min read
Design ethnography plan
This template has been designed to support the planning of design ethnography activities, i.e. actions for observing users in their...
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Design Research Lab
2 min read
Concept design scenario
Tool that describes a narration, generally set in the future, of a user's experience with a service. It allows you to view significant...
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